LOGO周更新快讯：SANKEOHive等品牌更新视觉形象

Posted 2021-04-29 古田路9号

“LOGO是品牌的标志性表达，是品牌行为和核心理念的精华所在。

在品牌竞争日逾激烈的全球市场上，LOGO的推出更迭层出不穷。

紧随视觉潮流，掌握LOGO动态，也是设计师一种应对之道。”

所以啊，古田路9号，又推出了全新栏目。

 

【LOGO周更新】

每周一！推出！上周LOGO更新！合集贴！

尽可能收集最新鲜的LOGO动态，

含LOGO变更展示、新旧对比、新应用展示、国外LOGO设计欣赏、情报资讯等。

每周关注LOGO新鲜事，学习设计必备好技能。

在有起/有伏/有高/有低/有变化万千/有视觉时尚/时代里，

学习一点点，进步一点点。

CTPM becomes “Sankéo” ：A brand new idendity for 

Perpignan Méditerranée Métropole public transport

（感谢 Banner品牌设计 供稿）

New name, new visual identity and new tagline. Graphéine signs the rebranding of  Perpignan Métropole public transport network. The acronym CTPM becomes "Sankéo", a modern version of the Catalan slang expression for "blood and gold", a nod to the inhabitants of French Catalonia. While keeping a foot in tradition and heritage with graphic codes echoing the territory (the stripes of the Catalan coat of arms, the facets of a garnet, optical art, etc.), this new image is resolutely future-oriented, especially towards young people, the faces of the tomorrow's mobility.
As such, the communication of the transport network takes a digital turn, including the setting up of a viral game on Facebook "#zoosankeo", and the creation of a Sankéo Youtube channel to inform travelers of the network news. This new identity is deployed on all regular bus lines, on new hybrid buses and on other applications such as bus stops, subscription cards or passenger information carriers (bus guide, map, website, etc.).

（新旧logo对比）

 Hive  英国家庭智能产品品牌视觉形象设计

（新旧logo对比）

 Graphcore 品牌视觉形象设计

（新旧logo对比）

Studentkassen 餐饮品牌形象设计

（新旧logo对比）

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