html Miva - Google跟踪代码管理器数据层示例
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<mvt:comment><!-- Page Type Assignment --></mvt:comment>
<mvt:if expr="l.settings:page:code EQ 'SFNT'">
<mvt:assign name="l.settings:dataLayer:pageType" value="'home'" />
<mvt:elseif expr="l.settings:page:code EQ 'SRCH' OR l.settings:page:code EQ 'SEARCH'">
<mvt:assign name="l.settings:dataLayer:pageType" value="'searchresults'" />
<mvt:elseif expr="l.settings:page:code EQ 'CTGY'">
<mvt:assign name="l.settings:dataLayer:pageType" value="'category'" />
<mvt:elseif expr="l.settings:page:code EQ 'PROD'">
<mvt:assign name="l.settings:dataLayer:pageType" value="'product'" />
<mvt:elseif expr="l.settings:page:code CIN 'BASK,ORDL,OCST,OUS1,OUSM,OSEL,OPAY'">
<mvt:assign name="l.settings:dataLayer:pageType" value="'cart'" />
<mvt:elseif expr="l.settings:page:code EQ 'INVC'">
<mvt:assign name="l.settings:dataLayer:pageType" value="'purchase'" />
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<mvt:assign name="l.settings:dataLayer:pageType" value="'other'" />
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<mvt:comment><!-- Page/Category Name Assignment --></mvt:comment>
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<mvt:assign name="l.settings:dataLayer:pageName" value="l.settings:page:name" />
<mvt:comment><!-- Page View URL Assignment --></mvt:comment>
<mvt:if expr="l.settings:page:code EQ 'CTGY'">
<mvt:assign name="l.settings:datalayer:pageview" value="'category/' $ l.settings:category:code $ '.html'"/>
<mvt:elseif expr="l.settings:page:code EQ 'PROD'">
<mvt:assign name="l.settings:datalayer:pageview" value="'product/' $ l.settings:product:code $ '.html'"/>
<mvt:elseif expr="l.settings:page:code EQ 'SFNT'">
<mvt:assign name="l.settings:datalayer:pageview" value="'SFNT.html'"/>
<mvt:elseif expr="l.settings:page:code EQ 'BASK'">
<mvt:assign name="l.settings:datalayer:pageview" value="'checkout/basket.html'"/>
<mvt:assign name="l.settings:datalayer:checkout_step" value="1"/>
<mvt:elseif expr="l.settings:page:code EQ 'ORDL'">
<mvt:assign name="l.settings:datalayer:pageview" value="'checkout/login.html'"/>
<mvt:assign name="l.settings:datalayer:checkout_step" value="2"/>
<mvt:elseif expr="l.settings:page:code EQ 'OCST'">
<mvt:if expr="l.settings:upsaddr:invalid">
<mvt:assign name="l.settings:datalayer:pageview" value="'checkout/address-validation.html'"/>
<mvt:assign name="l.settings:datalayer:checkout_step" value="4"/>
<mvt:else>
<mvt:assign name="l.settings:datalayer:pageview" value="'checkout/address.html'"/>
<mvt:assign name="l.settings:datalayer:checkout_step" value="3"/>
</mvt:if>
<mvt:elseif expr="l.settings:page:code EQ 'OSEL'">
<mvt:assign name="l.settings:datalayer:pageview" value="'checkout/shipping.html'"/>
<mvt:assign name="l.settings:datalayer:checkout_step" value="5"/>
<mvt:elseif expr="l.settings:page:code EQ 'OPAY'">
<mvt:assign name="l.settings:datalayer:pageview" value="'checkout/payment.html'"/>
<mvt:assign name="l.settings:datalayer:checkout_step" value="6"/>
<mvt:elseif expr="l.settings:page:code EQ 'INVC'">
<mvt:assign name="l.settings:datalayer:pageview" value="'checkout/invoice.html'"/>
<mvt:elseif expr="l.settings:page:code EQ 'WP-FOOTER'">
<mvt:assign name="l.settings:datalayer:pageview" value="''"/>
<mvt:else>
<mvt:assign name="l.settings:datalayer:pageview" value="l.settings:ga_tracking:url_override_unencoded"/>
</mvt:if>
<mvt:if expr="g.basket:cust_id">
<mvt:if expr="g.customer:bill_email">
<mvt:assign name="l.settings:datalayer:userEmail" value="g.customer:bill_email" />
</mvt:if>
<mvt:comment>
<mvt:elseif expr="g.basket:bill_email">
<mvt:assign name="l.settings:datalayer:userEmail" value="g.basket:bill_email" />
</mvt:comment>
<mvt:else>
<mvt:assign name="l.settings:datalayer:userEmail" value="''" />
</mvt:if>
<script>
dataLayer = [{
"pageCode": "&mvt:page:code;",
"pageType": "&mvt:datalayer:pageType;",
"pageName": "&mvt:datalayer:pageName;",
"userId": "&mvte:global:basket:cust_id;",
"userEmail": "&mvte:datalayer:userEmail;",
"basketId": "&mvte:global:basket:basket_id;",
"pageView": "&mvt:datalayer:pageview;",
"categoryCode": "&mvte:global:Category_Code;",
"categoryName": "&mvte:datalayer:categoryName;",
"productCode": "&mvte:global:Product_Code;",
"productCodeAlt": "&mvte:product:code;",
"checkoutStep": "&mvt:datalayer:checkout_step;",
<mvt:if expr="l.settings:page:code EQ 'INVC'">
<mvt:assign name="l.settings:ga_transaction:total_sub" value="l.settings:ga_transaction:order_total - (l.settings:ga_transaction:total_ship + l.settings:ga_transaction:total_tax)"/>
"transactionId": "&mvt:ga_tracking:order_id;",
"transactionAffiliation": "&mvt:ga_tracking:store_name;",
"transactionTotal": "&mvt:ga_tracking:order_total;",
"transactionSubTotal": "&mvt:ga_transaction:total_sub;",
"transactionTax": "&mvt:ga_transaction:total_tax;",
"transactionShipping": "&mvt:ga_transaction:total_ship;",
"transactionProducts": [
<mvt:foreach iterator="item" array="ga_tracking:orderitems">
<mvt:item name="customfields" param="Read_Product_Code( l.settings:item:code, 'Brand', l.settings:customfieldstrans )" />
{
"sku": "&mvte:item:code;",
"name": "&mvtj:item:name;",
"category": "",
"brand": "&mvt:customfieldstrans;",
"price": "&mvte:item:price;",
"quantity": "&mvte:item:quantity;"
},
</mvt:foreach>
]
</mvt:if>
}];
<mvt:if expr="l.settings:page:code EQ 'PROD'">
dataLayer.push({
"ecommerce": {
"detail": {
"products": [{
"name": "&mvte:product:name;",
"id": "&mvte:product:code;",
"price": "&mvte:product:price;",
"brand": "&mvte:product:brand:name;",
"sku": "&mvte:item:code;",
"category": "",
"variant": ""
}]
}
}
});
</mvt:if>
<mvt:if expr="l.settings:page:code EQ 'INVC'">
dataLayer.push({
"ecommerce": {
"purchase": {
"actionField": {
"id": "&mvt:order:id;",
"brand": "&mvte:group:customfield_values:customfields:brand;",
"affiliation": "&mvt:ga_tracking:store_name;",
"revenue": "&mvt:order:total;",
"tax":"&mvt:ga_transaction:total_tax;",
"shipping": "&mvt:ga_transaction:total_ship;",
},
"products": [
<mvt:foreach iterator="item" array="ga_tracking:orderitems">
<mvt:item name="customfields" param="Read_Product_Code( l.settings:item:code, 'Brand', l.settings:customfields )" />
{ // List of productFieldObjects.
"name": "&mvtj:item:name;", // Name or ID is required.
"id": "&mvte:item:code;",
"price": "&mvte:item:price;",
"brand": "&mvt:customfields;",
"sku": "&mvte:item:code;",
"category": "",
"variant": "",
"quantity": &mvte:item:quantity;,
"coupon": ""
},
</mvt:foreach>
]
}
}
});
<mvt:elseif expr="l.settings:datalayer:checkout_step">
dataLayer.push({
"event": "checkout",
"ecommerce": {
"checkout": {
"actionField": {
"step": &mvt:datalayer:checkout_step;
},
"products": [
<mvt:foreach iterator="item" array="global_minibasket:items">
<mvt:item name="customfields" param="Read_Product_Code( l.settings:item:code, 'Brand', l.settings:customfieldsmini )" />
{
"name": "&mvtj:item:name;",
"id": "&mvte:item:product:code;",
"price": "&mvte:item:price;",
"brand": "&mvt:customfieldsmini;",
"sku": "&mvte:item:code;",
"category": "",
"variant": "",
"quantity": &mvte:item:quantity;
},
</mvt:foreach>
]
}
}
});
</mvt:if>
</script>
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