html PepsiCo：BlueKai：CoreTag：国家站点模板[遗产]

Posted 2021-05-11

<!-- 
- For use in Google Tag Manager
- Use DOM Ready trigger to fire
- Ensure {{BlueKai Container ID}} variable in GTM is set to the relevant ID for that page
-->

<!--­ BlueKai Tag : Auto Detect Social Events ­­: Requires jQuery : Fire on DOM Ready Trigger in Google Tag Manager -->
<script type="text/javascript">
if(window.jQuery && jQuery.fn && jQuery.fn.jquery){

	// FUNCTION : Link Tracking Function : DO NOT CHANGE
	var add_link_tracking = function(social_keyword,social_network_name){

		jQuery('a[href*="' + social_keyword + '"]').mousedown(function(event_data){

		bk_addPageCtx('event_type','social link click');
		bk_addPageCtx('social_network',social_network_name);
		bk_addPageCtx('event_detail',this.href);
		BKTAG.doTag({{BlueKai Container ID}}, 4);
		})

	}

	// Add social networks here
	add_link_tracking("twitter","twitter");	// search keyword in link URL, name of social network to pass to BlueKai
	add_link_tracking("facebook","facebook"); // etc
	add_link_tracking("youtube","youtube"); // etc
	add_link_tracking("instagram","instagram"); // etc
	
}
</script>

<!--  PepsiCo Form Tracking -->
<!--  Assuming there is a BlueKai CoreTag already on the page and "//tags.bkrtx.com/js/bk-coretag.js" has been loaded -->

<!--­ Begin BlueKai Tag ­­-->
<script type="text/javascript">

	// Surface email address if available		
	bk_addEmailHash('ENTER_RAW_EMAIL_ADDRESS_HERE'); // this will MD5 and SHA256 hash it before sending to BlueKai
	BKTAG.doTag(BLUEKAI_OFFLINE_CONTAINER_ID, 4); // Enter the offline container ID here

	// Surface useful data here (uncomment the below code and customise with the data you want to send)
	
	//bk_addPageCtx('NAME_OF_VAR', 'VALUE_OF_VAR'); // You can send lots of pieces of data here
	//bk_addPageCtx('brand', 'pepsi.co.uk'); // Example
	//bk_addPageCtx('form_type', 'competition entry'); // Example
	bk_addPageCtx('event_name', 'form submit'); // Denotes a form submission

	BKTAG.doTag(BLUEKAI_CONTAINER_ID, 4); // Enter the container ID here

</script>

<!--  Contains UNSUPPORTED CODE from lines 16-43 - use at your own risk -->
<!--  For use in Google Tag Manager -->
<!--  Use DOM Ready trigger to fire -->
<!--  Ensure "BlueKai Container ID" variable in GTM is set to the relevant ID for that country -->
<!--  Ensure "Hashed Email Address" variable is set to the value of a hashed email address -->
<!--  Ensure "BlueKai Offline Container ID" variable is set to the value of the offline container ID -->


<!--­ Begin BlueKai Tag ­­-->
<script type="text/javascript">
window.bk_async = function() {

	 // ALLOW MULTIPLE CALLS/SINGLE PAGE APPS
	bk_allow_multiple_calls=true; bk_use_multiple_iframes=true;

	// Grab Query-String Parameters // grab from urlP["nameofparameter"], e.g. urlP["email_id"]
	var urlP;
	var match,
		pl = /\+/g, // Regex for replacing addition symbol with a space
		search = /([^&=]+)=?([^&]*)/g,
		decode = function(s) {
			return decodeURIComponent(s.replace(pl, " "));
		},
		query = window.location.search.substring(1);

	urlP = {};
	while (match = search.exec(query))
		urlP[decode(match[1]).toLowerCase()] = decode(match[2]);

	 // <optional> PHINTS : Declare variables about this page (or user)

	 // CUSTOM VARS YOU WANT TO DECLARE : Uncomment this to declare specific vars
	 
	 //bk_addPageCtx('change_to_var_name','{{GTM Var Name}}'); // Key must only use (a-z,A-Z,0-9,_) characters. Value can be anything

	 // bk_addPageCtx('brand_name','pepsi'); // An example	 
	 // bk_addPageCtx('brand_name','{{brand name}}'); // An example	(using GTM vars)

	// MD5 hashed email grabber
	if(urlP.e_id_m){
		bk_addPageCtx('e_id_m', urlP.e_id_m)
		BKTAG.doTag({{BlueKai Offline Container ID}}, 4);
	};

	// CONTACT US DETECTION : Add in terms to look for in the URL to know it is a contact us page (e.g. /contact|contact-us|general-enquiries/)
	if(document.location.href.match(/contact|contact-us|general-enquiries/)){
		bk_addPageCtx('contact_page','true');
	};

	// PRODUCT PAGE DETECTION : Add in terms to look for in the URL to know it is a product page (e.g. /product|produkte/)
	if(document.location.href.match(/product|produkte/)){
		bk_addPageCtx('product_page','true');
	};

	// Send Data 
	BKTAG.doTag({{BlueKai Container ID}}, 4); // Ensure {{BlueKai Container ID}} is the name of whatever var you're using in GTM to determine the container ID
};
(function() {
  var scripts = document.getElementsByTagName('script')[0];
  var s = document.createElement('script');
  s.async = true;
  s.src = "//tags.bkrtx.com/js/bk-coretag.js";
  scripts.parentNode.insertBefore(s, scripts);
}());
</script>

<!--  For use in Google Tag Manager -->
<!--  Use DOM Ready trigger to fire -->
<!--  Ensure "BlueKai Container ID" variable in GTM is set to the relevant ID for that country -->
<!--  Ensure "Hashed Email Address" variable is set to the value of a hashed email address -->
<!--  Ensure "BlueKai Offline Container ID" variable is set to the value of the offline container ID -->


<!--­ Begin BlueKai Tag ­­-->
<script type="text/javascript">
window.bk_async = function() {

	 // ALLOW MULTIPLE CALLS/SINGLE PAGE APPS
	bk_allow_multiple_calls=true; bk_use_multiple_iframes=true;

	 // <optional> PHINTS : Declare variables about this page (or user)

	 // CUSTOM VARS YOU WANT TO DECLARE : Uncomment this to declare specific vars
	 
	 //bk_addPageCtx('change_to_var_name','{{GTM Var Name}}'); // Key must only use (a-z,A-Z,0-9,_) characters. Value can be anything

	 // bk_addPageCtx('brand_name','pepsi'); // An example	 
	 // bk_addPageCtx('brand_name','{{brand name}}'); // An example	(using GTM vars)

	// MD5 hashed email grabber
	if({{Hashed Email Address}}){
		bk_addPageCtx('e_id_m', {{Hashed Email Address}})
		BKTAG.doTag({{BlueKai Offline Container ID}}, 4);
	};

	// CONTACT US DETECTION : Add in terms to look for in the URL to know it is a contact us page (e.g. /contact|contact-us|general-enquiries/)
	if(document.location.href.match(/contact|contact-us|general-enquiries/)){
		bk_addPageCtx('contact_page','true');
	};

	// PRODUCT PAGE DETECTION : Add in terms to look for in the URL to know it is a product page (e.g. /product|produkte/)
	if(document.location.href.match(/product|produkte/)){
		bk_addPageCtx('product_page','true');
	};

	// Send Data 
	BKTAG.doTag({{BlueKai Container ID}}, 4); // Ensure {{BlueKai Container ID}} is the name of whatever var you're using in GTM to determine the container ID
};
(function() {
  var scripts = document.getElementsByTagName('script')[0];
  var s = document.createElement('script');
  s.async = true;
  s.src = "//tags.bkrtx.com/js/bk-coretag.js";
  scripts.parentNode.insertBefore(s, scripts);
}());
</script>