javascript [adw-Pause关键字未执行] #adwords_scripts

Posted 2021-05-04

function main() {
  var THE_VALUE_OF_ONE_CONVERSION = 10;
  var DECREASE_BIDS_BY_PERCENTAGE = .5;
  
  var kw_iter = AdWordsApp.keywords()
    .withCondition("Status = ENABLED")
    .get();
  
  while(kw_iter.hasNext()) {
    var kw = kw_iter.next();
    var kw_stats = kw.getStatsFor("LAST_30_DAYS");
    var cost = kw_stats.getCost();
    var conversions = kw_stats.getConversions();
    if(conversions == 0) {
      if(THE_VALUE_OF_ONE_CONVERSION * 5 > cost) {
        kw.pause();
      }
      else if(THE_VALUE_OF_ONE_CONVERSION * 2 > cost) {
        kw.setMaxCpc(kw.getMaxCpc() * (1-DECREASE_BIDS_BY_PERCENTAGE));
      }
    }else{
      //no conversions on this keyword
      //we will deal with that later
      continue;
    }
  }
}